Make-up Book // CHARMARTISTRY ESSENTIAL EYES 📖
Exciting news to share – “CHARMartistry Essential Eyes” is finally completed and we launched 2 days ago on my birthday! The journey behind this project is a tale in its own right. My friend Christine approached me with a vision for a series of books, and she invited me to join the venture. Without hesitation, I jumped on board. Having collaborated with Christine for the past few years, I've come to admire her work ethic and her knack for getting things done.
As we entered 2023 with only an idea…
Uncertain about where to begin in bringing the vision of a book to life, here we are closing out 2023, holding that very vision in our hands.
Christine, armed with a wealth of experience in the beauty industry and a background as a former MAC Color Analyst, envisioned a book that would empower women to understand their unique features and unlock the secrets to captivating eyes. This book is a testament to her passion for quality, beauty, and her profound understanding of the artistry involved.
I took on dual responsibilities as both the Photographer and Book Designer for the project. As with any ambitious endeavor, obstacles inevitably arose. On the first day of our scheduled two-day shoot, I faced a setback when one of my strobe lights malfunctioned unexpectedly. This forced me to think on my feet and swiftly adapt my lighting setup to overcome the challenge, ultimately deviating from my original shooting plan.
I also shot all of the product images, some were captured on set and others in my home studio. Although I love shooting products, reflective objects always present a unique set of challenges, demanding strategic setups and longer post-editing times.
Below are some portrait and product images featured in the book.
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Below are some portrait and product images featured in the book. 〰️
As for the design aspect, I embarked on unfamiliar territory. With no prior experience in book designing, it was a journey of trial and error. Yet, through much collaboration with Christine, perseverance and determination, we navigated the complexities, and I learned invaluable lessons along the way.
As a creative entrepreneur, the journey is not always smooth, but what I've discovered is that success often lies in teaming up with the "right people." It's not about having all the answers or necessary skillsets; it's about the "faith, determination, work ethic, communication, and collaborative mindsets of the entire team" that lead to success. Every individual involved in this project was a delight to work with, from the models to the entire team. A big shoutout to everyone who contributed!!
Special thanks to Christine for trusting me with your vision and giving me the creative freedom to capture all the women and products for the book, as well as designing the book itself.
Congratulations on authoring and publishing your first book!
Check out this interview with the ladies behind “Essential Eyes” below!
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Check out this interview with the ladies behind “Essential Eyes” below! 〰️
Be sure to grab your copy of this amazing makeup book CHARMartistry Essential Eyes for yourself or as a gift.
Now available in digital and print!! Click the link below.
CHARMartisty Books: CHARMartistry Essential Eyes
Dive into the world of makeup with knowledge that goes beyond the surface. Discover the artistry behind enhancing your eyes, understanding the products, and knowing what quality looks and feels like. Don't just buy a product; invest in a journey. Because when you feel confident, the world becomes…
